Easily measure affiliate and influencer performance using UTM short links. Track traffic, leads, and sales per partner, and reward them based on real data.
Managing affiliates or influencers can be chaotic without proper tracking. You need to know exactly how much traffic and revenue each partner generates to pay them fairly and identify your top performers. UTM short links provide a simple, reliable way to track affiliate performance without complex software.
"You are launching a new product and partnering with 5 different influencers. You need to track how many sales each influencer drives to calculate their commissions accurately."
Create a specific UTM link for each influencer. Use `utm_source=influencer_name` and `utm_medium=affiliate`.
Give influencers a clean, branded short link (e.g., `link.yourbrand.com/alex`) that redirects to their unique UTM link. This looks professional and is easy to share.
Monitor the traffic and sales associated with each `utm_source`. You can see exactly which influencer is bringing the most value.
Influencer A posts a link to 10k followers and generating 500 clicks and 10 sales. Influencer B posts to 5k followers but generates 300 clicks and 20 sales. Influencer B has a more engaged audience and higher ROI.
Start Tracking NowCreate a standardized naming convention for all affiliates.
Use branded domains for trust.
Monitor for fraudulent clicks or suspicious activity.
Share performance data with partners to help them optimize.
Simplify your affiliate program management with UTM short links. Gain total visibility into partner performance and scale your most profitable relationships.